Choosing a web host is a crucial stage of any online business that exists in today’s market. In these modern times, so much business is becoming digitalised due to the sheer amount of people that operate on the web. So, in order to deal with the demands of high traffic and provide your customers with a smooth experience on your site, you need to know what to look for when selecting a suitable web host…
Location of the server
If you’re mission is to serve people in one set community, region or country, then it may be wise to source a server that is located within that country, as close to that area as possible. However, if your site welcomes visitors from all over the world, then the location of the server isn’t really important. Just ensure that the web host can provide excellent services and minimum downtime.
Bandwidth requirements may be something that changes over time. For example, when you first start your business you may only receive a small amount of traffic and will therefore require low bandwidth. But, if you work wonders and grow your business into something colossal, you may feature at the top of a google search. If, or when, this happens, you will require a high bandwidth supply. Choose a web host that will allow you to upgrade when necessary extremely conveniently.
Reliability and Uptime
This is one of the most important aspects to consider when you are deliberating on which web host to select. Having a webhost that guarantees incredible uptime 24 hours a day, 7 days a week will provide you with the necessary foundations to supply your audience with a perfect experience. Subsequently, you will then be enabled to grow your audience and entice new visitors without the worry of your site crashing. At the end of the day, having frequent downtime will only result in a loss of visitors and a prevention of new visitors, because if your site is down, those individuals will simply just transition to a competitor’s site.
Managed or Self-Managed
This one is entirely down to you and your preferences. If you have an adequate budget and lack certain technical skills then choosing a managed plan may be ideal. Managed hosting will do all the hard work for you; they will install software, scan for malware, monitor traffic and provide automated backups. However, if you are comfortable with your technical ability, you may be able to do this yourself and save costs.
Pricing is a very tricky faction when it comes to web hosting; most people get seduced by the low starting costs and fail to check the renewal costs. Generally, low costs at the start will result in higher costs in the long run, as renewal costs are usually a hefty price jump. Additionally, you need to pay for necessary extra’s or have to pay over the odds to upgrade your plan later on, and some will require you to pay the monthly costs in one fee at the start, so make sure you triple check the terms of service before you purchase anything.