Recovinyl was established in 2003 as an initiative of the European PVC industry. In 2011 the role of Recovinyl was redefined by the PVC market as part of a new VinylPlus sustainable development programme, thanks to the company’s achieving its objectives, including recycling over 240,000 tonnes PVC a year throughout Europe. The Vinyl 2010 Voluntary Commitment takes critical steps in dealing with the sustainability challenges related to PVC.
Recovinyl’s mission it to support industries by improving production processes, minimising emissions, developing innovative recycling technologies and increasing waste collection and recycling.
Recovinyl helps PVC converters transform recycled materials into new products, a factor that, from a marketing standpoint, helps set their products apart from their competition. Recycling PVC can also help reduce operating costs and the impact PVC can have on the environment if it isn’t recycled.
Recovinyl works in cooperation with consumers, businesses, waste management companies, municipalities, converter, the European Commission, local and national governments. The intention is to certify the companies that recycle PVC waste and the ones that are accredited converting companies who buy recycled material that they use to manufacture new applications and products.
Recovinyl’s latest plan is to consolidate and help to increase the amount of post-industrial and consumer PVC waste that’s recycled in European countries by generating an interest in recycled PVC material from the converting sector
The company’s objective now is to increase the usage of 800,000 tonnes of PVC that is recycled by the year 2020, an objective included in the VinylPlus Voluntary Commitment. PVC is used extensively in the double glazing windows industry.